Business & industry
What the company actually does, its customers, competition and the industry it sells into.
This section primarily provides an overview of the industry landscape, including macroeconomic projections and market segment contributions in India. It details growth forecasts for various sectors, such as the global real GDP, inflation rates, per capita income, and the telecom industry. Furthermore, it discusses demographic trends, such as the working-age group dominance and the expected rise in the urban population share, which fuels demand for residential properties and modern amenities. The text also touches upon the evolution of the internet infrastructure and the components used in the telecom sector.
The demand for broadband connectivity is increasing, supported by advancements in fibre-optic networks and wireless solutions. The wires & cables industry is crucial for modern infrastructure, supporting various sectors like power distribution, telecommunications, construction, automotive, and industrial machinery. The market is segmented into five main categories of wires and cables, including broadband, networking, coaxial, fibre-optic, and power cables. The global market size is projected to grow significantly, driven by smart grids and the adoption of various technologies. The Indian market is also experiencing robust growth, fueled by infrastructure investments, renewable energy integration, and the expansion of telecommunications and broadband connectivity.
The text discusses the distinction between organized and unorganized segments in markets, noting that the organized segment holds a significant majority of the market, which is crucial as consumer awareness shifts towards certified products. It then details the broadband cables market, which is essential for various data transmission needs, and segments it into networking and fibre-optic cables. The global market size and growth projections for these cables are provided, along with drivers for market expansion. Furthermore, the text analyzes the regional segmentation of the global market and provides specific projections for the Indian broadband cables market, highlighting growth drivers related to digital transformation and infrastructure rollout.
The market analysis covers the growth projections for the fibre-optic cables and networking cables markets, detailing their compound annual growth rates over specified periods. It further segments the Indian broadband cables market into organized and unorganized players based on technology and licensing. The text also outlines the diverse end-user segments that rely on broadband cables, including residential, commercial, industrial, telecom providers, government, and educational institutions. Finally, it discusses the transformation of the fixed broadband market in India, noting low penetration compared to mobile broadband but significant growth potential driven by technological advancements and infrastructure investments.
The text discusses the trends in mobile and fixed broadband penetration in India, noting the gap between India's progress and that of China. It details challenges in fixed broadband deployment, such as high infrastructure costs and last-mile connectivity issues, and suggests solutions involving infrastructure investments and partnerships. The growth in the broadband sector is driven by increasing data consumption and government initiatives. Furthermore, the text covers the role of networking cables in various industries and compares them with alternative transmission technologies.
The text discusses the significant growth and impact of the fixed broadband market in India, driven by increasing data consumption and the need for robust cabling infrastructure. It highlights the role of various government initiatives like BharatNet and the National Broadband Mission in expanding connectivity. Furthermore, it details the impact of this growth on the wires and cables market, emphasizing the demand for fibre-optic cables to support high-speed services, and the market size projections for this segment. The text also covers the market share of key players in the wired broadband sector and the growth drivers for the fibre-optic cables network.
The text discusses various aspects related to fibre-optic networks, government initiatives, and the growth of the data centre industry in India. It highlights the role of fibre-optic cables in supporting AI data centres and smart city infrastructure, driven by rising demand for digitalization and IoT. Furthermore, the text covers government programs aimed at expanding broadband connectivity and the challenges and opportunities presented by satellite internet for last-mile connectivity. Finally, it details the significant growth trajectory of the Indian data centre market, driven by digitalization, AI advancements, and data localization mandates.
The section discusses the growth drivers for the Indian data centre market, which are fueled by rising demand for cloud computing, digitalization, internet penetration, and government policies like the Data Centre Incentive Scheme (DCIS). Government policies include the Draft Data Centre Policy 2020, which aims to foster an ecosystem through Data Centre Economic Zones (DCEZ), and the Essential Services Maintenance Act, 1968 (ESMA), which classifies data centres as essential services. The section also details the components of data centres, such as computing resources, network infrastructure, and storage infrastructure. Furthermore, the growing data centre market drives demand for wire and cable solutions, with specific growth expected in networking equipment and ancillary products. The text also covers the impact of green energy trends, noting the robust growth in solar energy adoption and the corresponding demand for various wiring solutions, including E-beam technology.
The global tethered drone market is projected for significant growth, driven by increasing applications in defense, law enforcement, and telecommunications, with North America leading the market share. The Indian tethered drone market is also expected to grow substantially, supported by government initiatives like the Production-Linked Incentive (PLI) scheme and liberalized export policies. The sector involves various players, including specialized companies and entities like Adani Defence and Aerospace, and ancillary products such as keystone jacks, which are crucial for various connectivity needs in India.
The analysis covers several key market segments in India, including patch cords, solar junction boxes, power strips, and EV charging cables, highlighting significant growth trends in these areas. The patch cords market is expected to grow substantially, driven by increased internet usage and data center expansion. The solar junction box market is also projected for strong growth due to the shift towards renewable energy. Furthermore, the power strips market is expanding due to the proliferation of electronic devices, and the EV charging cable segment represents a high-value opportunity in a rapidly evolving infrastructure sector.
The company is expanding into new product lines such as E Beam Cables, Solar Junction Box, Tethered Drone and Harnesses, targeting high-growth sectors including broadband, telecom, renewables, data centre, E-mobility, FMEG real estate, cable resellers, and government sectors like railways and defence. These new products offer higher margins compared to existing products. Orient Cables has established itself as a first in India to receive BIS certification for symmetrical pair/quad cables for digital communications and is among the early movers in developing tethered cable and box systems. The company has shown a rise in its market share from approximately 16% in FY22 to 22.9% in FY26 on a revenue basis. Competitors for Orient Cables include Birla Cable Limited, Sterlite Technologies Limited, Finolex Cables Limited, Polycab India Limited, KEI Industries Limited, Havells India Limited, RR Kabel Limited, Paramount Communications Limited, and Belden India Pvt Ltd.
The company is a manufacturing entity with nearly two decades of experience, primarily focused on networking cables and passive networking equipment. The company serves high-growth sectors such as broadband, telecom, data centres, renewable energy, smart building automation/security, system integration, FMEG, and automotive. Key product segments include networking cables, specialty power and optical fibre cables, and recently, wire and cable harness assemblies for EV charging guns. The company has established itself as a top player in the networking cables industry, showing significant growth in market share and revenue compared to peers. Furthermore, the company has built a robust international presence through exports and has developed innovative products that meet stringent global standards.
The company operates within the fibre-optic cable industry, which is crucial for various sectors like telecommunications and healthcare. The company is positioned to benefit from significant growth in the data centre power capacity segment, which is projected to expand substantially. The company holds a leading position in the networking cables industry, having secured a significant market share. They manufacture a diverse portfolio of customized products, including networking cables, specialty power and optical fibre cables, wire and cable harness assemblies, and other allied products. The company has established strong, long-term relationships with customers and maintains a competitive edge due to its ability to meet stringent technical specifications.
The company has vertically integrated into PVC manufacturing, producing materials for insulation and sheathing for LAN and power cables, and manufactures key raw materials like FRP rods and impregnated fibreglass yarn. These integrated processes aim to reduce reliance on external suppliers, control raw material quality, lower costs, and tailor products to customer needs. The company has increased its manufacturing capacity and has a focus on developing new products and expanding its market presence in networking cables and keystone jacks. The company also has expertise in specialized cable types, such as E-Beam irradiated cables, and is positioned to capitalize on the growth in the broadband cables market.
The company is a manufacturing entity with nearly two decades of experience, primarily focused on networking cables and passive networking equipment, serving various high-growth sectors like broadband, telecom, data centers, renewable energy, and automotive. The company manufactures a diverse range of products, including networking cables, specialty power and optical fibre cables, wire and cable harness assemblies, and other allied products. The company is actively diversifying its product portfolio by focusing on new areas such as solar junction boxes, passive networking components, wire harnesses, power cords, and tethered drone systems. Furthermore, the company is expanding its manufacturing capacity and exploring investments in machinery to enhance production efficiency and meet future demand.
The company manufactures a diverse range of cables and assemblies, primarily within the Networking Cables and Solutions segment. Key products include various types of LAN cables (CAT5, 5E, 6, 6A), analogue CCTV and coaxial cables, and custom assemblies such as AISG cable assemblies. The company offers different variants of LAN cables based on customer specifications, including unshielded, shielded, weatherproof, and armoured versions, with customizable functional properties like flame retardancy. Furthermore, they produce specialized cables for power, optical fibre, and various wire and cable harness assemblies.
The company describes various manufacturing processes for different types of cables, including specialty power cables and optical fiber cables. These processes involve steps such as wire drawing, heat treatment, twisting, insulation, jacketing, and packaging to ensure the final product's performance and durability. The company also details different manufacturing facilities located in Rajasthan and Bengaluru, India, for various cable types. The unit products include LAN cables, power cables, and keystone jacks, with specific details on the utilities and quality control infrastructure at each unit.
The company undertakes innovation initiatives to meet customer specifications, which involve optimizing product mix and quantity to achieve cost optimization without compromising performance across various parameters. The company sources primary raw materials such as Copper, PVC Compound, PE, Masterbatches, PVC resin, and plasticisers, and it has backward integration initiatives by manufacturing certain raw materials in-house, such as PVC Compound, Copper Drawing, FRP Manufacturing, and IGFR Manufacturing. Raw materials are sourced domestically from several Indian states and internationally from Thailand, Korea, and Singapore. The company maintains diverse and short-term supply contracts with suppliers to mitigate supply chain disruptions. Customer relationships are built on the ability to consistently meet stringent quality and technical standards, ensuring reliable product delivery. The company engages in various sales and marketing activities, including participation in domestic and international trade exhibitions, to generate leads and strengthen its market presence.
This section details various aspects related to the company's operational setup, including the leasing of corporate and registered offices, which involves different terms and durations. It also mentions the leasing of industrial plots from various bodies, including the Rajasthan State Industrial Development and Industrial Corp Ltd. Furthermore, it notes the company's ongoing process to acquire additional office space in Gurugram and the use of other properties as guest houses on a leasehold basis. The text also lists numerous applicable laws across different domains such as standards, environmental protection, and various labour and tax regulations.
The company's operations are subject to various regulatory frameworks concerning foreign trade, foreign investment, intellectual property, and competition. Key regulations mentioned include the Foreign Trade Policy, the Foreign Exchange Management Act (FEMA), and rules governing foreign investment, including limits on holdings by NRIs and FPIs. Furthermore, the company operates under various intellectual property laws such as the Trade Marks Act, Patents Act, and Copyright Act, as well as competition laws enforced by the Competition Commission of India (CCI).
Key points (235, showing 60)
- Global real GDP is expected to rise at ~3.2% from CY26-30, while India is expected to grow at ~6.5% from CY26-30. p.161
- India is projected to maintain the highest growth rate in terms of real GDP growth, with a year-on-year increase of ~7.6% in CY25, expected to average ~6.7% annually till CY30. p.161
- India's per capita income is expected to rise from ~US$ 2.7K in CY25 to ~US$ 4.0K by CY30, growing at a CAGR of ~8.6%. p.162
- In FY26, the financial, real estate & professional services segment was the highest contributor to GVA in India with ~24.4%. p.163
- The share of the urban population in India as a percentage of the overall population is expected to rise from ~36% in CY25 to ~37% in CY30. p.164